Graphic Design and visual direction: Ellie Rose

Storyboard and animation: Ellie Fleming

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Using a new, vibrant branding for the 2022 survey, I was brought on to structure a storyboard in-line with the branding and that followed similar techniques to previous years animations. I found the strong lines in the branding very fun and playful so used them as a trim path around subjects in the stock footage. It was important for me to ensure I sourced footage that fitted within the colour palette, it was a long hunt but tied the piece together well.